Top 5 Hasbro Games on iOS in Kenya for Q2 2021

In Q2 2021, Hasbro games on iOS in Kenya experienced diverse performance trends. Below, we dive into the metrics for the top 5 games, highlighting weekly downloads, revenue, and active user trends, based on Sensor Tower data.

Scrabble® GO - New Word Game experienced a notable increase in weekly downloads, peaking at 223 in late April. Weekly revenue showed fluctuations, reaching approximately $60 in mid-April and stabilizing around $41 towards the end of May. Active users grew steadily, peaking at 697 at the end of April before a gradual decline to 583 by the end of June.

PJ Masks™: Moonlight Heroes saw modest weekly downloads, with a high of 42 in early April but dropping to single digits towards the end of the quarter. Active users followed a similar trend, with a high of 89 in early April, declining to 44 by mid-June.

PJ Masks™: Hero Academy had relatively low activity, with weekly downloads peaking at 88 in late April. Active users reached 70 during the same period but dropped significantly to 10 by early May.

MONOPOLY: The Board Game showed a varied performance. Weekly revenue fluctuated, peaking at around $36 in mid-April and late May, but saw significant drops in June. Downloads were highest at 30 in late April but hit zero multiple times in June. Active users peaked at 49 in early May before declining.

My Little Pony Color By Magic had minimal activity. Weekly downloads peaked at 18 in mid-April, and active users reached a high of 31 during the same period. The game saw declining numbers in both metrics towards the end of the quarter.

For more detailed insights and trends, visit Sensor Tower's comprehensive analytics platform.